Articles
Essays and advice from Courtney Johnson on personal branding, content creation, growing on LinkedIn, and building a career on your own terms.
-
Pregnancy Made Me More Money: My Best Month Ever at $107,000
Pregnancy made me more money. I know how that sounds. But stay with me, because…
Read → -
I Have ADHD. So I Built a Business Around It.
I have ADHD. And instead of fighting it, I built a business around it. Here's…
Read → -
How Gigi Robinson Became a Sports Illustrated Model From a LinkedIn Post
Gigi Robinson became a Sports Illustrated swimsuit model from a LinkedIn post. Not a modeling…
Read → -
The Moment That Made Writing My Book Worth It
Someone walked up to me at my book launch party yesterday. She said: "Your Career…
Read → -
My Book Career Cheat Codes Is Officially Out
My book Career Cheat Codes is out. I wrote this book for the version of…
Read → -
SXSW: Why Getting in the Room Changes Everything
SXSW has been a dream. Not the panels. Not the parties. The PEOPLE!!! I finally…
Read → -
Why I Changed My Podcast Name
I changed my podcast name. "Slay the Gatekeeper" is now "Built in Public." Here's why.…
Read → -
The Day My Boss Said I'd Never Be Successful Without Him
"You will never be successful without me." That's what my boss said when I quit.…
Read → -
My Book is Here!
I just held my book for the first time. My actual, physical book. In my…
Read → -
When Does This End? Women Are Tired of Having Their Work Stolen
Another day, another man taking credit for a woman's work. I'm so tired. It's not…
Read → -
How I Hit 50,000 Followers by Doing the Opposite of What I Was Told
I hit 50,000 followers by doing the opposite of what I was told. Everyone said:…
Read → -
I Went From $25/Hour to $1,250/Hour. Here's What Changed.
I used to charge $25 an hour. Twenty. Five. Dollars. For advice that was literally…
Read → -
To Everyone Who Doubted Me: Thank You for the Motivation
Sometimes the people who try to tear you down end up building you up. This…
Read → -
I Paid $5,000 for a Social Media Strategy I Never Used
I once paid $5,000 for a social media strategy I never used. I hired a…
Read → -
Dream Come True: I'm Officially an Author!
It's been 1 year, 6 months, and 6 days since a Penguin Random House email…
Read → -
I Was Featured in Fast Company: How 2 CareerTok creators are preparing for the TikTok ban
Earlier this year, read the article on Fast Company about something that's been on every…
Read → -
What B2B Buyers Actually Trust in 2025
If you are still marketing like it is 2015, we need to talk. B2B content…
Read → -
Small Habits, Big Changes
Most people chase perfection when building new habits, but that is exactly what keeps them…
Read → -
The Personal Brand Advice You Need Before 2025 Ends
The best personal brand advice I can give you before 2025 ends is simple but…
Read → -
Problematic Career Cheat Codes: Company Politics Edition
Navigating company politics can feel like walking through a minefield. But what if there were…
Read → -
Wealthy vs Broke People Dinner Topics
I have a lot of wealthy friends and I also have a lot of broke…
Read → -
The $100K A Year Playbook
I believe that everyone in the world should be making at least $100,000 a year,…
Read → -
How to Go Viral on Social Media (The unethical way)
Want to get seen on social media without selling your soul to the algorithm? Many…
Read → -
Un-Gatekeeping LinkedIn: Part One and Part Two
Let's be real: LinkedIn is not sexy. It's honestly a little cringe at times. But…
Read → -
Why AI Makes Emotional Intelligence Your Greatest Asset
In today's world, the old advantages are fading. Information isn’t the advantage anymore. Neither is…
Read → -
Your Brand Is Dead: Why Employees Are Your New Marketing Department
Here's what every marketing and sales leader needs to hear in 2025: Your brand is…
Read → -
The 1% Rule for Success
Everyone’s chasing the “secret” to success like it’s hiding in some expensive mastermind. But the…
Read → -
Announcing My Debut Book: Career Cheat Codes
It’s official: my debut book Career Cheat Codes has been announced in Publishers Marketplace! This…
Read → -
Level Up Your TikTok Game: Short Form Video Accelerator
You're ready to start taking short form video content seriously because you've seen how it…
Read → -
The Unspoken Truth About the Spiritual Community
I was once smitten by the spiritual community. The crystals, the cacao, the full moon…
Read → -
Corporate Loyalty is a Myth
Cheat on your job. I said what I said. The best way to secure your…
Read → -
The Sunrise Content Club
Creating consistent content can feel overwhelming when you're doing it alone. But what if you…
Read → -
5 Podcasts to Help Monetize Your LinkedIn Presence
I don’t just post on LinkedIn to be seen or for the sake of having…
Read → -
Headshots of Courtney Johnson
These images may be used as headshots of Courtney Johnson for speaking and media appearances.…
Read →