If you send me a connection request saying "I'm ExPaNdIng myY nEtWorK wiTh feEllOw pRoFeSsiOnAls," I'm blocking you.
Why are we putting on these weird masks on LinkedIn? Would you ever actually use these words in real life? I know you've blacked out in the bushes before.
Authenticity Wins
LinkedIn works when you're authentic. Not when you're copy-pasting connection requests from 2014.
The people who actually build real relationships and see results on here? They share the messy stuff. They sound like actual humans. If you want to un-gatekeep your LinkedIn approach, that's where it starts.
Be Human
The bottom line? Be a human. Drop the corporate speak. Ditch the template messages. Say what you'd actually say to someone at a coffee shop.
Real connections come from being real. When you're building your personal brand, authenticity isn't optional. It's the whole point.
So next time you're about to send that copy-paste connection request, ask yourself: would I actually say this out loud? If the answer is no, start over.